Digital Marketing Training

Welcome to Global Web Service Digital Marketing Training Course. Now Time Digital Marketing Training Lots of Demand in Market in Area Field like ( E-commerce, Retail Sector, Realestate Sector, Communication Sector, etc). Below the following course Concept in this course provide by Global Web Service Organization.

Session 1: Introduction To Digital Marketing

  • What is a Marketing? How We do Marketing ?
  • Meaning of Digital Marketing ? Advantage Of Digital Marketing ?
  • Difference Between Digital And Traditional Marketing ?
  • How We Do Set Marketing Goals ?

Session 2: Introduction Domain, Hosting , Website planning & Creation

  • Introduction about Website, Domain, Hosting & Server.
  • Types of Website.
  • Introduction WordPress and Working on WordPress. ( Basic Introduction WordPress )
  • Introduction on Admin panel and Cpanel

Session 3: Search Engine Optimization (SEO)

  • Introduction To Search Engine
  • Meaning of SEO and its importance ?
  • Techniques of SEO ?
  • Keyword Analysis and Research.
  • ON Page SEO Meta Keyword, URLS, Keywords and much more
  • Inbound v/s outbound links
  • Off Page optimization and its techniques
  • SEO Reporting

Session 4: Search Engine Marketing (SEM)

  • Introduction To Paid Ad
  • Introduction Google adwords ( PPC)
  • Marketing in Google adwords
  • Google Display Advertising
  • Google Shopping Ads

Session 5: Social Media Optimization (SMO)

  • Introduction to Social Media Optimization
  • Introducing Social Media Platforms – Facebook, Twitter, LinkedIn, Instagram, YouTube.
  • Creating Profiles, Pages, Groups, Locations, Brands, Company,sharing.
  • Tools of Social Media

Session 6: Social Media Marketing (SMM)

  • Introduction Social Media Ads?
  • Difference Between SMM And SEM Ads.
  • Introduction Facebook Marketing Advertising
  • Introduction Twitter, LinkedIn, Instagram & YouTube Marketing.

Session 7: Email Marketing

  • Introduction Email Marketing ?
  • Why E-Mail Marketing is Necessary ?
  • Popular Email Marketing platform ?
  • How We do Set Email Marketing Goals ?
  • How We do Set Target Audience ?
  • Introduction Mail Chimp ?
  • Set Email Marketing Strategy ?

Session 8 : Web Analytics and Web Tools

  • Introduction is Analysis?
  • Introduction Site Audit and Analysis Tools
  • Introduction Content Analysis ?
  • Introduction :- Google Analytics , Google Console , Copyscape , Ahrefs , Majestic , Alexa Rank Checker, Similarweb , Moz.

Session 9 : Affiliate Marketing

  • Introduction Affiliate Marketing
  • How Affiliate Marketing Works ?
  • How to Find Affiliate Niche
  • Introduction Affiliate Marketing Networks
  • How we do apply Affiliate Marketing ?

Session 10 : Google AdSense

  • Introduction Google AdSense and How it Work?
  • Introduction AdSense Guidelines
  • Introduction AdSense setup
  • Introduction AdSense insights
  • Website ideas and tips for online earning

Session 11: Lead Generation

  • Introduction Lead Generation
  • Introduction Lead Generations Steps
  • Best Methold To Generate Lead
  • How Generate Leads From – LinkedIn, Facebook, Twitter, Direct Mail, Blogs, Videos, Infographics, Webinar, Strong Branding, Media.
  • Tips and Idea to Convert Leads To Business

Session 12: Content Marketing

  • Introduction To Content Marketing and Objective ?
  • Introduction Content Marketing Strategy ?
  • Tips to Write Great Compelling Content
  • Keyword Research For Content tips
  • Unique Method To Write Magnetic Headlines
  • Introduction Tools to Help Content Creation

Session 13: Interview Questions and Project Work

  • Tips about Digital Marketing Interview Questions
  • Training Live Project Working

Career and Scope

  • Digital Marketing Executive
  • Digital Marketing Manager
  • Seo Executive
  • PPC Expert
  • SMO Executive
  • SEM Executive
  • Email Marketer
  • Affiliate Marketer